Experience · HABS × Ladurée

VivaTech 2025: HABS × Ladurée

Emotion Tech meets French pastry on the VivaTech floor.

01. Need

Show what emotion measurement can bring to a heritage brand experience.

02. Proposal

A booth experience and a keynote, « Emotion is the new KPI », built with HABS technology.

03. Result

Visitors saw their own emotions made visible, and the Ladurée story told through them.

An event, trade show or convention coming up? Let's talk for 20 minutes. It will save you time.